The human understanding agency

Formerly Marketing Sciences - an established full service market research agency. The opportunity arose to rebrand with real ambition and excitement, to a new vibrant image brand both visually and how they position themsleves.

We were asked to create the new brand and tell their story. We delved deep into the minds of the client and worked with them to create... Walnut.

Walnut help brands reconnect with people, by understanding people. Interpreting human behaviour is a science, and an art. Knowing why people do what they do, what motivates, and doesn’t. Exploring how we feel about the world around us, and where we’re going next. Peeling back the layers of the thought process to grasp and focus on the complex truth inside. Because understanding gives instant access to the modern mind, and the human heart.